Guides
Signal-led prospecting, one playbook per industry
In a finite market, the account list is not the problem. The timing is. Each guide maps the public buying signals of one industry: which ones matter, how long each window stays open, and who to reach before the door closes.
Industrial integrators
Prospecting when you're at capacity
An integrator doesn't sell machines, it sells hours of automation engineers, and hours can't be stored. Since the cycle runs a year, prospecting when the order book is empty guarantees you'll be out of sync forever. A guide to the signals for integrators in automation, robotics and special machines.
18 min read
Industrial SaaS
Finding and working opportunities in industrial SaaS
Your account list is already known to your two competitors. The only variable you have left is when you call. Here are the signals that tell you, and the window each one stays useful.
18 min read